RIVQR
QR Code Reviews & Customer Feedback Platform. Built by Pubvance Infotech to transform everyday footfall into verified online reputation.
The Problem
Local businesses—restaurants, hotels, retail boutiques, and clinics—serve hundreds of satisfied customers every single week. Yet, when prospective buyers look them up online on Google Maps, they find either no reviews or an outdated 3.8-star average left by an angry outlier months ago.
Asking customers to manually search for a business on Google, find the review button, and sign in is a friction-filled obstacle course. 95% of satisfied customers abandon the effort before submitting.
The Approach
We designed RIVQR to eliminate every single unnecessary tap. Using a combination of custom NFC smart plates placed at billing counters and dynamic high-resolution QR codes printed on table stands or bill slips, customers can tap or scan using any smartphone camera.
Crucially, we engineered a smart sentiment routing funnel: happy customers rating 4 or 5 stars are instantly deep-linked into the native Google Maps review flow with zero typing friction, while customers who experienced service issues are given a private feedback form that alerts the owner directly on WhatsApp, preventing public negative reviews.
Solution & Tech Stack
The platform was engineered as a high-availability, multi-tenant web application with instant page load speeds under 400ms even on 3G cellular connections.
- • Frontend: Ultra-lightweight reactive UI, zero framework bloat for sub-second mobile loads.
- • Backend: Node.js, Express microservices with multi-tenant merchant routing.
- • Database: PostgreSQL with relational indexing for scan analytics and sentiment logs.
- • Hardware Integration: NTAG213 NFC chip encoding and high-contrast SVG dynamic QR generator.
Real-World Impact
Live across hospitality, dining, and retail clients: